‘Gold’ tequila is a white tequila, often a mixto tequila where by an additive and colorant, in most cases caramel color, has been included. Many American individuals incorrectly think that superior tequila is a top quality product. The addition of caramel color is to mislead the shopper. Gold tequila is unpleasant, and the reason for plenty of nasty hangover reports that unfortunately have swo... more.